Coaching Certifications
Untangle your Genius!
Untangle your Genius!
Untangle your Genius!
Revolutionize your brand with 20 years of strategic mastery, now supercharged by AI
Avoid workplace traps
Untangle your Genius!
Untangle your Genius!
A Trapologist identifies & outsmarts business traps.
Hospitality is your
Untangle your Genius!
Hospitality is your
#1 competitive advantage
20+ years of experience
Brands We’ve Worked With
Experience Matters
Certified StoryBrand Guide
- Elevates customer and visitor experiences by creating transformative moments of connection rather than transactional service.
- Implements hospitality-driven strategies that enhance brand loyalty, increase engagement, and drive long-term revenue.
- Empowers teams to build remarkable guest interactions that turn customers into passionate brand evangelists.
Certified StoryBrand Guide
- Expert in the StoryBrand framework, crafting clear and compelling brand narratives that ensure audiences immediately understand and engage with an organization’s mission.
- Creates marketing content that guides customers as the hero, increasing conversions, emotional connection, and retention.
- Specializes in simplifying complex messages, making brand storytelling both powerful and profitable.
Trapologist at Work
- Helps individuals and organizations break free from hidden productivity traps that hinder creativity and innovation.
- Develops strategies that eliminate inefficiencies, align teams, and optimize performance without burnout.
- Creates work cultures that remove friction, improve collaboration, and unlock high-impact execution.