About NewBrand Studio
Our Approach
We specialize in researching how products or services solve critical problems. Our team is dedicated to providing you with the most accurate and reliable information to help you make informed marketing decisions. You can rest assured that you are getting the best possible insights into your target market. With our help, you can position your product or service as the solution that your customers have been searching for.
Research Drives Customer Success
1 - Jobs-To-Be Done
3 - Certified StoryBrand Guide Services
2 - Product Validation
We conduct interviews focused on understanding the "jobs-to-be-done" concept in order to gain insights into the underlying motives behind market behavior. Our research has revealed that people are more likely to purchase products or services that they perceive as being convenient, reliable, or affordable, especially during times of urgenc
We conduct interviews focused on understanding the "jobs-to-be-done" concept in order to gain insights into the underlying motives behind market behavior. Our research has revealed that people are more likely to purchase products or services that they perceive as being convenient, reliable, or affordable, especially during times of urgency. If your product is not being chosen, it is crucial to ask yourself: what are customers opting for instead, and what are the reasons behind their decisions?
2 - Product Validation
3 - Certified StoryBrand Guide Services
2 - Product Validation
We analyze and evaluate the viability of emerging ideas and technologies by performing targeted market interviews and research regarding potential product demand, size, price structure, and position. We use this information in developing strategic Go-To-Market plans which prioritize flexibility and adaptability to ensure that any necessary changes can be accommodated seamlessly.
3 - Certified StoryBrand Guide Services
3 - Certified StoryBrand Guide Services
3 - Certified StoryBrand Guide Services
Are you struggling to clearly define the issue you're solving? Our comprehensive services encompass everything from creating value propositions and pinpointing target customers to developing pricing strategies. We're also experts in website copywriting and design, crafting resources that can generate valuable leads, automating the sales f
Are you struggling to clearly define the issue you're solving? Our comprehensive services encompass everything from creating value propositions and pinpointing target customers to developing pricing strategies. We're also experts in website copywriting and design, crafting resources that can generate valuable leads, automating the sales funnel, and gathering customer feedback. Allow us to help you accomplish your objectives.
Client Testimonials
Leadership & Strategy
Experienced & Training
Leadership & Strategy
Darren and I worked on many projects together. He is one of the best marketing and strategy people I know. He always did excellent work and I highly recommend him for any position of leadership and strategy. I would be happy to answer any questions or go go into greater detail by being contacted.
- Gary A
Creative Force
Experienced & Training
Leadership & Strategy
What's something exciting your business offers? Say it here.
Darren is a creative force. His mind is always working on how to improve, innovate, and drive growth through marketing and branding. He is open minded and takes into consideration other points of view. He is a fun collaborator. He is also very down to earth and practical in
What's something exciting your business offers? Say it here.
Darren is a creative force. His mind is always working on how to improve, innovate, and drive growth through marketing and branding. He is open minded and takes into consideration other points of view. He is a fun collaborator. He is also very down to earth and practical in his work which makes him very relatable to everyone he comes in contact with.
- Shane D
Experienced & Training
Experienced & Training
Experienced & Training
Darren is a marketing genius and has developed a keen business acumen through both his professional and academic achievements. He is really personable and will make a great addition to any team.
- Professor Mike P
Experience Matters
Certified StoryBrand Guide
I understand the challenges and hard work of building a successful brand. I've been there as the founder of Your Vision Media, Alden Media, Simply Mac, and Hamlet Coworking. I've enjoyed working with well-known companies like Home Depot, Apple, REI, HP, McDonald's, Sundance Institute, Franklin Covey, Nike, BYU, and Facebook. Having successfully sold three businesses, I have gained extensive knowledge of creating a flourishing business.
I know how important it is for entrepreneurs to solve problems for their customers to sell their products effectively. That's why I'm here to help. As a Certified StoryBrand Guide and 7WorkTraps Coach, I offer valuable guidance on how to avoid common mistakes that can hinder your business and marketing efforts.
In my experience, marketing should be simple and effective, but many businesses waste time and money on strategies that don't work. I understand that every business is unique and has its challenges. That's why I believe that story-driven marketing is the key to success. By addressing your target audience's extraordinary pains and challenges, you can achieve your desired results. With a customer-driven strategic approach and clear, compelling brand messages, you can succeed without breaking the bank.
Trapologist at Work
Are you struggling with negativity and conflict in your workplace? Do you feel your employees' morale and productivity could be boosted? We understand how challenging it can be to navigate hidden obstacles to success. That's why we recommend considering hiring a Trapologist to help.
David MR Covey's book, "Trap Tales: Outsmarting the 7 Hidden Obstacles to Success," outlines the benefits of having a Trapologist on board. A Trapologist is an expert in identifying and solving hidden traps that may hold back individuals, teams, and organizations.
By working with a Trapologist, you can expect a positive change in your workplace culture. They will help your employees identify and overcome the obstacles hindering their success. Additionally, they can assist teams in working together more effectively, improving communication and collaboration.
A Trapologist can help create a positive and productive work environment by identifying and addressing hidden traps within your organization. This, in turn, can increase employee engagement and improve overall performance.
Don't let hidden traps hold you or your employees back. Contact us today to learn more about how a Trapologist can benefit your organization. We're here to support you and your team every step of the way.